Privacy Policy

Effective Date: October 28, 2025

1. Introduction

My HR Lifeline, Inc. ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website myhrlifeline.com (the "Site"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the Site.

My HR Lifeline, Inc. is a California-based business providing HR consulting, payroll processing, and HRIS implementation services.

2. Information We Collect

2.1 Information You Provide to Us

We may collect personal information that you voluntarily provide to us when you:

  • Schedule a consultation through our Calendly integration
  • Contact us via email or other means
  • Interact with our services

This information may include:

  • Name
  • Email address
  • Phone number
  • Company name
  • Meeting preferences and scheduling information

2.2 Information Automatically Collected

When you visit our Site, we automatically collect certain information about your device and browsing activity through cookies and similar tracking technologies, including:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited on our Site
  • Time and date of your visit
  • Time spent on pages
  • Referral source (the site that directed you to us)
  • Click and navigation patterns

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To provide, maintain, and improve our services
  • To schedule and manage consultation appointments
  • To communicate with you about our services
  • To respond to your inquiries and provide customer support
  • To analyze website usage and improve user experience
  • To measure the effectiveness of our marketing campaigns
  • To track conversions from our advertising efforts
  • To detect, prevent, and address technical issues or security threats
  • To comply with legal obligations

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities. Cookies are small data files stored on your device that help us improve our Site and your experience.

Types of Cookies We Use:

  • Analytics Cookies: Google Analytics 4 helps us understand how visitors interact with our Site
  • Advertising Cookies: Google Ads conversion tracking to measure the effectiveness of our advertising campaigns

How to Control Cookies:

You can control and manage cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Please note that if you choose to block or delete cookies, some features of our Site may not function properly.

To opt out of Google Analytics tracking, you can install the Google Analytics Opt-out Browser Add-on.

To manage Google Ads personalization, visit Google Ads Settings.

5. Third-Party Services

We use the following third-party services that may collect information about you:

Google Analytics

We use Google Analytics to analyze Site usage. Google Analytics collects information such as how often users visit the Site, what pages they visit, and what other sites they used prior to coming to the Site. You can learn more about Google Analytics and how it collects and processes data at Google Privacy Policy.

Google Ads

We use Google Ads to measure conversions from our advertising campaigns. This helps us understand which ads are effective. Google may use cookies to serve ads based on your visits to our Site. For more information, visit Google Advertising Privacy.

Calendly

We use Calendly to schedule consultations. When you book an appointment, Calendly collects your name, email address, and other information you provide. Calendly's privacy practices are governed by their privacy policy, available at Calendly Privacy Policy.

We are not responsible for the privacy practices of these third-party services. We encourage you to review their privacy policies.

6. How We Share Your Information

We may share your information in the following circumstances:

  • Service Providers: We share information with third-party service providers who perform services on our behalf (e.g., Google Analytics, Google Ads, Calendly)
  • Legal Requirements: We may disclose information if required to do so by law or in response to valid requests by public authorities
  • Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

7. California Privacy Rights (CCPA)

If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA):

Your Rights:

  • Right to Know: You have the right to request information about the personal information we have collected about you, including the categories of information, sources, purposes, and third parties with whom we share it
  • Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions
  • Right to Opt-Out: You have the right to opt-out of the sale of your personal information. Note: We do not sell personal information
  • Right to Non-Discrimination: You have the right not to receive discriminatory treatment for exercising your CCPA rights

How to Exercise Your Rights:

To exercise your California privacy rights, please contact us at:

Email: [email protected]

We will verify your identity before processing your request and respond within 45 days.

8. Data Security

We use reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee its absolute security.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including:

  • Consultation scheduling information: Retained for the duration of our business relationship and as required for record-keeping
  • Google Analytics data: Automatically deleted after 26 months (default GA4 retention period)
  • Google Ads conversion data: Retained according to Google's policies

We may retain certain information as necessary to comply with legal obligations, resolve disputes, and enforce our agreements.

10. Children's Privacy

Our Site is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will delete such information from our systems.

11. External Links

Our Site contains links to external websites, including links to client companies and third-party services. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

12. International Users

Our Site is operated in the United States. If you are accessing our Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated. By using our Site, you consent to the transfer of your information to the United States.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

14. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us:

My HR Lifeline, Inc.

Email: [email protected]

For California privacy rights requests: [email protected]

Last Updated: October 28, 2025

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